For over 170 years, the Asscher family has followed one guiding belief: every diamond should be Cut for Beauty. At Royal Asscher, cutting a diamond means revealing its soul.
The Royal Asscher Diamond Company (Dutch: Koninklijke Asscher Diamant Maatschappij) was founded in 1854 by the Asscher family of gemcutters. The company is responsible for cutting some of the most famous diamonds in the world including the largest diamond ever found.
There are two primary variations: the standard Asscher and the Royal Asscher. Asscher cuts tend to reveal imperfections more than other shapes, so you may opt for a higher clarity grade to ensure your diamond is eye-clean.
Although the original Asscher cut is mostly seen in Art-Deco style jewelry from the early twentieth century, two very important (and world-renowned) gems carry the Asscher name.
The Asscher Cut: A Cut of Royalty and Reinvention - GIA 4Cs
Worn by royalty, rediscovered in antique settings, and continually reimagined by modern designers, the Asscher—and likewise Asscher cut rings—have stood the test of time as both a fashion statement and a historical artifact.
Asscher cut diamonds aren’t about sparkle — they’re about architecture. Learn how to choose the right cut, clarity, color, and carat, what to avoid, and see Asscher rings that actually do this shape justice.
Few diamond cuts have distinguished themselves by making it easier to see a stone’s imperfections. That’s why Asscher Cut diamonds appear to have none: This cut is designed to bring out the clarity that often lives untapped within high-quality diamonds.