Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Berkshire Hathaway paint brand Benjamin Moore first launched ...
The Drum: US Creative Works Ad of the Week: Benjamin Moore – Is It Still Paint?
US Creative Works Ad of the Week: Benjamin Moore – Is It Still Paint?
Marketing Dive: Campaign Trail: Benjamin Moore paints a timeless picture of growing up
“We needed something for the architects and the designers—something more elevated and more studied,” says Benjamin Moore creative director Ellen O'Neill, who has been working on the collection for ...
MSN: 12 best Benjamin Moore paint colors for kitchen cabinets, according to interior designers who have tried and tested them
Interior designers often turn to their tried and true shades from Benjamin Moore when choosing kitchen cabinet colors, whether that's with white paint or something bolder. And so, we asked interior ...
12 best Benjamin Moore paint colors for kitchen cabinets, according to interior designers who have tried and tested them
The ads are meant to show off all of the ways that Benjamin Moore is using technology to make its paints more sustainable and better for consumers. For example, one spot (above) plugs the brand’s ...
When you look at cans of paint, it’s difficult to differentiate the brands, which is why Benjamin Moore has refreshed its approach to advertising. The makeover, developed with Fig, includes a new ...
MONTVALE, N.J.--(BUSINESS WIRE)--Benjamin Moore, North America’s favorite paint, color and coatings brand, today announced its highly anticipated Color of the Year 2017 – Shadow 2117-30, a rich, royal ...