Women's Wear Daily: A Colorful Deal: L’Oreal Buys Salon Hair Care Brand PureOlogy
PopSugar: L'Oréal Color & Co Is the Simplest Way I've Colored My Hair in 10 Years — Here's Why
L'Oréal Color & Co Is the Simplest Way I've Colored My Hair in 10 Years — Here's Why
Forbes: L'Oréal Builds On Hair Color Legacy With New Products For Home Use And Salons
L'Oréal Builds On Hair Color Legacy With New Products For Home Use And Salons
At CES, L’Oréal is showing off its first hair color device that can be used at home. The handheld Colorsonic can mix and apply product evenly, according to the company. If it works as promised, ...
Millions of people worldwide color their hair at home, and even more began doing so after the lockdown brought on by the Covid-19 pandemic in 2020. According to L’Oréal, the at-home hair color ...
Fast Company on MSN: Meet the hair color startup that’s giving L’Oréal a run for its money
Madison Reed built a better box of hair dye—then a chain of salons, a wholesale business, and a devoted membership base. Now it’s coming for the incumbents. For decades, the millions of American women ...
Meet the hair color startup that’s giving L’Oréal a run for its money
One of the salon industry’s hottest hair care brands — PureOlogy — is now in the hands of L’Oréal, which purchased the Irvine, Calif., company for an undisclosed amount of cash Wednesday. The ...
Gizmodo: L’Oréal’s Colorsonic Is a Home Hair Dye Device to Save You From DIY Disaster